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The market for CRM is growing ever rapidly with a greater need for sophistication and attention to detail. The CRM vendor landscape has many different players competing for share of wallet. Technology companies providing CRM solutions do not necessarily have marketing, loyalty, data or analytic skills. Similarly, advertising companies offering CRM solutions do not always meet technology, data and analytic requirements. Consulting firms that are great with strategy and process don’t always have in-house CRM software solutions in place. Amidst such contrasting trends, Star Solutions comes under the spotlight with its cutting-edge proposition across technology, marketing, and data. Thus, landing them a place as one of the Top 25 CRM specialists in Asia-Pacific.
“At Star Solutions, our DNA combines marketing, data, and technology. We bring this full skill set under one roof!” says Kareem Qureshi, Founder and Managing Director of Star Solutions. Kareem, “a technology guru” in the CRM industry along with Sharada Balagopalan, “a marketing guru,” who is also the co-founder and Managing Partner of Star Solutions strengthen the company with their 48 years of combined experience across technology, data, loyalty and analytics.
At the heart of their proposition is STARDriver® CRM software, fully powered by Oracle. STARDriver® CRM software offers modules for multi-channel campaign management, loyalty management, mobile apps,help desk, outbound telemarketing and sales management. The proposition is further strengthened by offering complementary services in loyalty management, data and analytics and telemarketing services. Star Solutions has worked with over 30 blue-chip clients and has an 18- year proven track recordin helping large global and local companies to acquire, retain, grow and win-back their customers.
Amidst contrasting trends in the CRM market, Star Solutions comes under the spotlight with its unique amalgamation of technology, marketing, and data